Lesson 1: Scope and Nature of Virtual Events
Recent changes in event sector
Virtual events
Advantages and disadvantages of virtual events
Hybrid events
Advantages and disadvantages of hybrid events
Difference between in person and virtual events
Challenges of delivering events
Attention span
Lesson 2: Creating a Virtual Event
Goals of creating the event
How and when to host the event
Promoting the event
Audience engagement
Event planning process
Event Concept/purpose
Staff
Budget
Technical Resources
Activities
Invitation and promotions
Marketing
Lesson 3: Creating a Hybrid Event
Internal and external hybrid events
Goals
Marketing the event
Registration
Time zones
Virtual attendee's content
Venue selection
Technology and equipment
Transportation and logistics
Food and Beverage
Health and Safety
Cost
Lesson 4: Content Creation
Creating engaging content
Visual aids
Developing an agenda
Presentation selection
Trade shows and exhibition
Creating a stand
Lesson 5: Building preparation
Challenges of maintaining participation online
Presentation skills for online events
Networking
Using visual real rooms
Social media
Social media applications
Success pointers
Lesson 6: Marketing
Digital marketing
Virtual tours
Linking to education
Sales techniques
Lesson 7: Managing Finances
Cost for virtual and hybrid events
Develop revenue streams
Sponsorship
Advertising
Ticketing
Pricing
Developing packages
Lesson 8: Technology Requirements
Importance of Technology
Connectivity
Security
Preferences of clientele
Sourcing technology suppliers
Attendee technology
Communicating with audiences before event
Technology During the Event
Lesson 9: Evaluation
Event Evaluation
Evaluation tools
Managing feedbacks
Stakeholder engagement
Lesson 10: Special Project
Design and deliver a remote event.
What you will learn!
- Discuss the scope and nature of virtual and hybrid events.
- Explain how to create different events that are delivered 100% virtually.
- Describe how a variety of live and virtual event components can be delivered and linked together.
- Construct content for a virtual or hybrid event.
- Demonstrate how to build participation for a hybrid or virtual event.
- Determine marketing for a virtual or hybrid event.
- Explain financial management for a virtual or hybrid event.
- Explain the application of different technologies to deliver virtual or hybrid events.
- Analyse a virtual or hybrid event.
- Design and deliver a remote event - the ultimate goal where you can bring it all together.
How this course works?
Learning about virtual and hybrid event management requires needs practical experience to apply to theory. Virtual event management students can start to achieve this through tasks and activities built into the course.
You will also be allocated your own dedicated tutor you will guide you through the course as needed. Receive timely feedback on returned assignment submissions.
Daily intakes and self-paced learning helps you be in charge of your learning.
What can I do with this course?
Current employment opportunities or other opportunities for virtual and hybrid event managers exist in:
- event companies
- advertising, arts and media
- marketing and communications
- schools, universities, education
- mental health or other healthcare
- hospitality and tourism and travel
- business development
- international trade
- human resourcing and workplace training
- council authorities and government departments
- ... or start your own event management business
Why choose this course with ACS?
ACS is recognised as leader in online education. ACS has congratulated thousands of graduates progress from learner to an accomplished graduate.
Some courses might simply involve ticking the boxes on a checklist of what you are supposed to know. This course is very different:
- We teach in ways that have an impact on how you remember.
- We want you to succeed when you graduate.
- We are always focused on reinforcing learning.
Still undecided.... Talk with us today.
We have a friendly team dedicated to the industry and to our students. We can answer questions and help you to solidify your plans.
Email us info@acsedu.co.uk | Call us on 01384 442 752